iPhone Ultra

P

2022

Director

Barry Shawn

Designer

Barry Shawn

Fields

Industrial Design Rendering

Explore the Ultimate Industrial Design of Compact Future Phones.

With the rapid advancement of technology, phone design has transcended traditional aesthetics to become a high degree of fusion between function and form. Based on this concept, we embarked on an innovative design exploration aimed at paving a new direction for the industrial design of future phones.

Inspired by the design of the Apple Watch Ultra, we made a bold attempt on the iPhone design. The Pro camera system, ceramic back nested within a redesigned titanium frame, and a more rounded body offer a better grip. All of this is contained within a 5.4-inch device.

Interpretation of the Ultra Style on iPhone

Drawing inspiration from the design of the Apple Watch Ultra, our focus wasn't merely on transplanting design elements, but on reevaluating their functionality, giving them new vitality in the usage scenarios of mobile phones. The key to this process lies in the clever transformation of the watch's design language, allowing it to exude unique charm within the phone.

Firstly, the application of a titanium metal casing became one of the highlights of this design attempt. Titanium is renowned not only for its extremely high strength and lightweight characteristics but also provides the phone with a sense of sophistication and durability. It ensures the phone's solidity while achieving an exceptional balance of feel. The heat dissipation advantage of the titanium casing also offers strong support for high-performance chips and long-term use.

Simultaneously, the introduction of a ceramic back panel adds subtlety and elegance to the phone. The warm texture of ceramic material contrasts sharply with the coolness of titanium, bringing a tactile experience rich in layers. Additionally, the semi-transparent nature of the ceramic back panel showcases a diverse visual effect under light, becoming another highlight in our design exploration.


Conclusion

Through this design exploration based on the Apple Watch Ultra, we have created a prototype of a future phone that embodies modern design concepts and advanced technology. The birth of the iPhone Ultra is not just a challenge to the existing limits of design, but also an exploration of the possibilities of future phone design.

Project Guidance

Barry Shawn

Designer

Barry Shawn

Creative Domain

Industrial Design Rendering

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