In the modern social environment, many people feel anxious and uneasy when facing dating and intimate relationships, and may even miss opportunities because of it. Benched was created to help users overcome psychological barriers, reduce social anxiety, and practice and improve dating communication skills in an easier way.
In the design of the Benched logo, we created an image of a person sitting on an information bubble bench, representing communication in a safe, relaxed environment. The shape of the information bubble symbolizes not only the conversation itself but also carries the warmth of communication and expression. We chose blue as the main color. Recognized in psychology as a calming color, it can help users reduce anxiety and tension, bringing a sense of calmness and trust.